Google Payday is a collection of algorithmic updates whose basic intent is to recognize and penalize those websites that use search engine spamming techniques in order to get better their traffic and ranking. It is obvious that making your website a high ranking site takes much dedication and effort but by using inappropriate and illegal ways is obviously not a good initiative to level high in the digital market. Google payday is a technique to figure out those low quality sites or blogs which use spamming technique to excel up their rankings.
Google pay day and other such Google algorithms do have similarities in between them. But on the other hand they have an extremely different identity and also entirely different focus on search engine enhancement. It completely concentrates on punishing the websites using spammy approaches and also dipping down the low class websites so that worthy websites can get more leading results on the search engines. Google Payday is completely different from Google Panda, Penguin, and Hummingbird.
Advantages of Google Payday:-
Google Payday was much awaited update of the Google. Many websites illegally gained more traffic and ranking for their websites. This resulted in the bad experience of the users and eventually the quality of search result was decreased. Google Payday advantages are mentioned below:-
• All those websites using spamming techniques and inturn getting huge amount of traffics and high level ranks will get penalized and also get vanished from a search engine.
• High levelled websites will get extra inclination because they in real sense deserve highest ranks.
• Searchers will easily acquire whatever they want without facing any inappropriate and creepy stuff.
• This update will be simple for the business personnel as they have to easily communicate with the intended audience.
Goals of Payday Algorithm:-
There are lot of sites that operate illegal means to gain immediate traffic and high level ranks on some of the popular search engines. The main aim of Google Payday is to enhance the superiority of the search results and also to completely diminish the sites with a remarkable amount of high spam rate. Many spams that are being aimed for by this algorithm include gambling, drugs, loans, porornography etc.Google Payday has really made the internet a better space to live in. The internet is nowadays is a better place not only for searchers but also for those website owners who deserve to be on top but could not because of those creepy spam websites.
Google Payday update is one of the finest updates today. It assists in eradicating the inappropriate ways that is being used by most of the websites today in order to gain high level ranks/index. This inturn laid a bad impression on the users searching for corresponding content and then ultimately not getting the desired results. But this Payday update has put the entire spamming website’s tactics in vain. So this update is a welcoming step towards a good Search Engine Optimisation.